Webinar Series Email Invitations: A custom information book was mailed to CXOs promoting a series of five monthly seminars. These emails were supplemental webinar invitations. In addition to the email invitations for each event customized follow-up emails were also sent, either thanking them from their presence at the event or notifying them the archived was available for their viewing. Each recipient was also provided a personal URL, which contained information about the upcoming events and archived versions of previous webinars in the series.

Quantity: Mailed to over 1,000 contacts per month for 5 months.

Roll: Project Manager, Programmer and Production Manager

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